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Looking for ways to improve your practice? This manual is full of great ideas you can effectively use to have the successful business you want. Here are just some of the things we will be covering: -How to Get From "Never Heard of You" to Your Patient as an Advocate for You -Strategy as Differentiating Edge -The Danger of Perfect -Personnel: The New Paradigm -A New Source of Testimonials -Review, Renew and Refocus -and much more