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Do Your Dental Patients See You As an Approachable Denists?


Do you know how to tell whether or not your dental patients see you as an approachable person? It's simple: If your patients feel comfortable approaching you, they will feel comfortable asking questions about the procedures you propose and the options available to them.

If your patients aren't asking questions every time they come to see you, it's time to check on your A.Q., or approachability quotient!

You can do this in a couple of ways. The first and most direct way is to simply start saying to patients, "You know, I want to be certain I give you all the information you need. In order to do that, I need to ask if you're comfortable asking me questions about your teeth, and do you find me an approachable person?"

Some patients may not be as forthcoming as one would hope, but some will, especially after you've explained why you're asking.


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Office Décor - It Can Affect Business


Have you ever had to spend time in a boring room, such as a hospital room painted that peculiarly nauseating shade of hospital green? Think about that time, and then let your mind take you to another room you have also spent time in, one that is decorated in soft, pleasing colors with upbeat art work and comfortable, color-coordinated furnishings.

What feelings do each of these rooms evoke when you think about them? You will almost certainly feel less energetic and positive in the hospital type setting than in the pleasant, well furnished and decorated room.

Every time a patient steps into your dental office, the decor you have there makes an impression. If you want to increase the chances that those patients will not only want to come back themselves but will refer their family members and friends, you need to make sure that your offices and waiting rooms are in the second category of pleasant rooms!

We all make subliminal associations, and those associations color more of our decisions then we usually realize. A boring, hospital-type waiting room will adversely affect your business because people with subconsciously make negative associations with it the moment they step through your door. Do your best to make those subliminal associations pleasant ones and your practice will grow!


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Payment Plans will Help Your Practice Grow


If you want to grow your dental practice in a big way, offer flexible financing options to your dental patients.

By offering any financing plan you are automatically bound to extend patient's capacities to have you provide the dental services they want, such as teeth-whitening, porcelain veneers, implants and other marvels of contemporary dental procedures along with the cleaning, examination and dental repair services they need.

Offering several ways in which clients can finance the services they want increases their options and boosts your bottom line. For example, you might want to extend in-house financing for some services but outsource financing for others. Generally, it's easier on your cash flow and your office staff to restrict in-house financing to less expensive services and leave providing the funds for extreme smile makeovers to banks and other financial institutions that do financing for a living.

Regardless of the financing options you choose to offer, though, one thing is for sure: Your patients will appreciate being offered a choice of how to pay.


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Does Your Dental Practice have The PHENOMENON?


Yes, this IS THE new DVD sensation that everybody is talking about! Beginning within minutes of its release, hundreds of thousands of entrepreneurs worldwide were "buzzing" about The PHENOMENON(TM)!

If you aren't already being asked "What do YOU think about The PHENOMENON(TM)"… you will be very soon! Join in! Be the first to tell your friends or associates - not the last to be talking about it.

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Does Your Dental Practice have The PHENOMENON?


Yes, this IS THE new DVD sensation that everybody is talking about! Beginning within minutes of its release, hundreds of thousands of entrepreneurs worldwide were "buzzing" about The PHENOMENON(TM)!

If you aren't already being asked "What do YOU think about The PHENOMENON(TM)"… you will be very soon! Join in! Be the first to tell your friends or associates - not the last to be talking about it.

To find out what this is all about including the amazing $613.91 FREE BONUS GIFT PACKAGE of actual, documented value (and those are real prices, not "made up numbers" just for this offer) simply click onto the link below: Sincerely, Dr. Charles Martin


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Market Your Credentials in your Community


Have you ever met anyone who didn't want to be beautiful? No one else ever has, either. So, because aesthetic dentistry gives people beautiful smiles, once you let the community in which you practice dentistry know that you offer aesthetic dentistry services, you'll have patents lining up outside your office door begging to be let in!

Well, okay. Perhaps that is a slight overstatement. But the point here is that unless people know what you can do for them, they won't think of you when they want someone to do it. If you don't let the people in your community know about the smile improvements you can make, who will? Certainly not your competitors!

So don't hide the light of your dentistry talents under a bushel. Make certain that consumers for your services and your fellow business people know what you can do for them. Join the Chamber of Commerce. Volunteer a day once a month to provide free cleanings at the community clinics for the underprivileged. Offer to write an article or a column for your local newspaper about the wonderful new treatments available today that can create beautiful smiles even for people who've never had them before.

The people in your community need you. Don't let them down by failing to let them know how great you are!


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Office Uniforms -- Choose a Look that Matches Your Dental Clientele


When choosing uniforms for your dental staff members, be certain you fully take into account the nature and character of your dental clientele. Of course, the desires of your dental staff members are paramount; after all, who wants to have to wear a uniform that he or she hates?

Color and cut are important choices your dental staff should be allowed to make on their own if at all possible. If they can't agree, simply give them three uniforms of different colors and cuts and take a vote to see which one wins.

Beyond color and cut, however, lies the message that the uniforms your dental staff wears convey to your dental clientele, and that message must be in harmony with the personality and nature your clientele possesses.

While no group of people is going to be universally the same, surely your dental patients share common characteristics that will make choosing uniforms for your staff easier. For example, if you practice in an upscale area largely populated by politically conservative, affluent people, you should "dress down" the uniforms to a conservative level: No loud prints or colors, please!

However, if most of your patients are college students and young professionals, they will probably find uniforms that are a lot more "hip" a lot more enticing.

By matching your office staff's uniforms to your clientele, you'll create more harmony and prosperity in your practice.


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The Location of your Dental Office Will Often Dictate Long Term Success


You know the old saw about the value of real estate, don't you? there are only three things that matter: location, location and location. While other factors contribute to the success of your dental practice, if people can't find you, have difficulty reaching your office or finding parking, what good will the rest of the effort you've made accomplish? Long-term, having an office in an easily accessible, safe location with easy parking will do more to consistently improve your practice's bottom line than almost anything else you can name. If you're like most dentists, your patient roster includes young and old, healthy and somewhat inform patients who need some assistance getting into your office. Don't let them down. Make certain that you position yourself in a location where they can find you, park easily and feel safe navigating the space between their cars and your office.


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Choosing Flooring for your Dental Office That is Conducive to Aesthetics and Hygiene


Choosing flooring for your dental office that meets aesthetic and hygienic needs doesn't have to be difficult. In fact, with all the great flooring choices available in the marketplace today, the toughest part is not going to be finding appropriate flooring, but making a choice from numerous appropriate selections! First of all, hygiene is paramount in choosing flooring material. Because your patients are coming to you to have work done on their mouths, there are numerous hygiene issues in your office environment. The first, of course, is that things need to be clean. The second is that they need to LOOK clean as well, which pretty much rules out shag or super plush carpet or indeed any carpet but the flat commercial kind that resists soil and is easy to clean. Treatment rooms should have resilient flooring that is comfortable for your and your dental assistants to stand on and can be easily and quickly cleaned with a mop, floor washer or Swiffer wet jet system. Both commercial carpeting and resilient flooring come in a wide array of colors and patterns that will be suitable for our purposes. Just be sure to take your staff members with your when you go shopping, or bring samples of your choices back to the office for staff input before arranging to have the flooring laid down. Everyone needs to be happy with the finished result!


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Book Follow-Up Appointments While the Client is in the Office


When is the best time to book dental appointments for your patients? When they are thinking about their teeth, naturally! And the time when most people are most focused on their teeth is when they are in their dentist's office.

That's why booking follow-up appointments before patients leave the office is the best way to ensure that they will make the effort to obtain the follow up care they need.

Sometimes it's all too easy for patients to let the proper time for a follow up visit slip by, especially when that follow up care is routine dental cleaning and maintenance. Time passes more quickly than most of us realize, and your patients are much more likely to develop dental problems if they don't keep abreast of their dental needs.

By booking patients' next appointments before they leave your office you are performing two services for them: ensuring that their ongoing dental car will be performed and removing the need for them to remember to call and book an appointment for themselves at a date that may be as much as six months later.


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